AW11 TRENDS: BEING BORING (with boring fashion on the side)

Posted by Melanie Rickey, Fashion Editor at Large

I'm going to tell you something you might not like. You are fricking boring. Booorrring. You make me want to cry tears of sheer and utter head-banging against a table-top frustration. It's not just you, I'm boring too. Well, actually, it's not quite like that. But it has been firmly established that Being Boring is a powerful trend infecting music, TV and culture in general. The Guardian last Thursday summed it up succinctly, citing our love of Adele, Kirstie Allsop, baking and Downton Abbey as key signifiers of the movement christened The New Boring by the excoriatingly smart popjustice.com editor Peter Robinson. All together now "We coudda had it aaaa- aa alll, rollin in the deee eee eep." Even now, as I write this, me and the Fashion Junior are listening to "Don't Your Remember" with a tear threatening to trash our carefully applied eye makeup.

Nice, boring jumper from L'Agence on Net-a-Porter.com just what the doctor ordered!

Well, I'm here to do my bit for boring fashion. Hopefully you're already in your pyjamas? Sales of those have gone through the roof recently, and you'll find the trendiest online and real world stores are heaving with sensible cable knit jumpers, lace up shoes, dull mannish coats, pared-back shopper bags, satchels, polo necks and novelty reindeer and snowflake jumpers. Alexa Chung's successful collection for Madewell is the height of Being Boring, what with its Bin Man Coat, and cosy cardigans. 

So dull, even the bin men stopped wearing them. Alexa Chung loves her Bin Man Coat though. 

It sounds wrong on paper that we should aspire to -  nay even enjoy - boringness, but in fact we are all rather partial to it right now. I know I am. I draw the line at X-Factor and Coldplay's new album, but Frozen Planet is currently the highlight of my week, I can't listen enough to Arcade Fire's The Suburbs and my favourite new fashion item is a Isabel Marant Navajo inspired sweater. It certainly seems that we have an affection for boring things and find them amusing. How did this happen? Recession obviously. Dire straits cause us to contract into a smaller world of familiarity and safety. This directly correlates to our penchant for novelty Christmas jumpers.


The Pet Shop Boys brilliant ode to how not to be boring: "Being Boring." (1993)

When the Killing II hit BBC4 this weekend, all everyone could talk about in print and on Twitter was Sarah Lunds jumper. A fricking JUMPER. Boring! Yesterday aftertoon while Hugh Grant gave evidence to the Leveson Enquiry, inane and amusing Tweets about the #womanontheleft began trending on Twitter.

Grenson for girls at My-Wardrobe.com

At the weekend a young codger named James Ward hosted the world's first Boring Conference in London. Here's how yesterdays The Sun newspaper reported on it. "IT was billed as a dreary look at life's dullest things — the world's only Boring Conference.  Speakers were lined up to talk on topics so mundane that delegates would be forced to poke themselves in the eyeballs with sharp objects just to stay awake.  After the cancellation of the "Interesting" conference last year due to lack of interest, Ward tweeted that there should be an alternative event called Boring.  The response from his Twitter followers was so huge he had to follow it through and stage an event. James said: "Last year we held a much smaller gathering but this is the first ever conference. I can't believe the number [400] attending.  Subjects included polite small talk, electric hand dryers and the first ten years of Which? magazine 1957-67. But once the conference started it all went horribly wrong — it failed to bore the audience rigid." Oh how I laughed. 

 Nostalgia with a hefty dose of boring: a Cambridge Satchel Co. satchel, 

Borring! From the New York Post's The Cut blog that boringly follows every outfit K-Mid wears

Protest against Being Boring here: Snow Bored by Ashish from TopShop

SOMETHING ABOUT VAN GOGH

Posted by Fashion Junior at Large

We're sensing a Van Gogh vibe for SS12. At NYFW, Rodarte's show was peppered with Van Gogh sunflower prints. Then, at yesterday's Ashish show, there were floral looks abounding- it looked like a how- many- different- flowers- can- you- put- in- a- show challenge. Sure enough, Van Gogh wasn't hard to find in amongst all those blooms. What is it about Van Gogh?

Ashish SS12 (Londonfashionweek.co.uk)

Rodarte SS12 (style.com)

FASHION JUNIOR'S LFW ROUND-UP

Posted by Fashion Junior at Large

TRENDS TASTER:

 The conspicuous zip...

 

Burberry Prorsum

Bryce Aime

Anything sheeny, shiny and metallic...

 

Aquascutum

 

Matthew Williamson

The shearling jacket...

Julien Macdonald

Burberry Prorsum

FASHION WEEK FUEL:

Fashion week sponsors, Mercedes Benz, put these much appreciated hampers in the boot of their cars. I think everybody had one too many jelly babies. Thank god also for the coffee carts and the Topshop Hot Choc Stop in the courtyard at Somerset House.

FASHION EXTREMEISTS:

These two were causing quite the reaction all over town. Who are they? What do they do? I'm desperate to know!

COOLEST INVITATION:

Ashish's paper boat was my favourite.

MOST CONTROVERSIAL COLLECTION:

 

Fashion Editor at Large loved Meadham Kirchhoff's AW10 collection for its brave rawness. Others were not so keen.

BEAUTY TRENDS:

Firstly buns - every other person was rocking one. This was my effort.

Secondly red hair. At one show I counted 10 redheads in my immediate vicinity. Is Florence Welch to blame?

SECRETS OF THE FASHION WEEK VENUES:

Underneath all the gloss this week I saw flashes of London's history. Down in the under-belly of Somerset House - in the passages which host the Fashion East show - are graves. In the deeds of the building this area is referred to as 'The Dead House'. Creepy!

Vauxhall Fashion Scout moved to the Freemason's Hall this season, and the girls who write the VFS blog spotted this. On first impressions it's a painting of King Edward VII, but look at it in a different light and a second face appears.

LIFE SAVING PRODUCTS:

Fashion Editor at Large and I both use Lucas' Pawpaw Ointment, and it was a lifesaver in this week's icy weather. Forget 8 Hour Cream, this is the new cult product that should be in your handbag.

Pic Credits: Chris Moore / catwalking.com, thefashionscout.com

ASHISH'S AW10 COLLECTION ADDS SOME SPARKLE TO OUR MORNING

Posted by Fashion Junior at Large

It's day five of London Fashion week. The weather is rubbish and all the fashionistas are starting to tire of show-hopping and hobbling across cobblestones at Somerset house. So it's little wonder that a fair few skipped Ashish's AW10 show with its 9am start time.

It was fitting then, as bloggers and editors across London repeatedly hit the snooze button, that the first look down the catwalk appeared to be sequinned pyjamas...

Ashish's infatuation with the sequin prevails for another season. And thank goodness - it put a sparkle into an otherwise miserable cold morning.

Rather than naming one inspiration for his AW10 collection, the designer wove a little story for us. Once upon a time there was a land called Ashishistan:

 'A former Soviet republic that is fondly known as 'pearl of the Black Sea' - partly because of its women, but largely for the unexploited oil and gas reserves that are fast making it he central Asian equivalent of Switzerland. Here you'll meet this season's heroine, who recently gave up winters spent huddled round a yak dung fire for lazy days in the Mediterranean sunshine with the Abramovitchs as neighbours'

I really liked the collection. I'm growing a little tired of evening sequins but for AW10 Ashish has shown a way to work a sequin in the day - matt, floor-length, with chunky knits.

Well worth getting out of my warm bed for.

Pic credits: Chris Moore / catwalking.com